The overwhelming majority of mobile sharing is happening through channels that aren’t public. A new study released by RadiumOne, an ad platform, found that as much […]
Category: Technology
TV Spending Delivered Higher Sales For 12 Large Marketers
A new study finds 12 large brands saw revenues increase 14.6 percent. New research from Standard Media Index (SMI) and Research Measurement Technologies (RMT) shows […]
New Startup Will Allow Advertisers To Target Consumers Based On Brand “Affinity”
By monitoring what people say and do about brands on social media the new company will allow advertisers a new way to target consumers. Imagine if […]
Google Partners With Shutterstock To Offer Automatic Image Selection For Ads
Creating a visually rich Ad on Google just got a lot easier and can be done automatically through a new partnership with Shutterstock. Finding the perfect […]
[Opinion] Apple’s 40 Percent Chance Of Buying Netflix Pose Considerations And Raises Possible Questions
According to a report by the Citi Analysts, there is almost a 40 percent chance that Apple will purchase Netflix in 2018. According to The […]